7 Tips to Improve Your Cash Flow
Cash is King…That is what everyone tells us and it is true!
You cannot function successfully in any business without proper cash flow. So
if this Cash Principle is so well known, then why is it that so many businesses
struggle? Sometimes the obvious is not always so obvious when you are
entrenched in running the day-to-day aspects of your business. Here are 7 Tips
to Improve Your Cash Flow!
- Cash
and Carry. Operate a cash and carry type business versus worrying
about receivables. The best business plan is one where customers pay at
the time of purchase so you don’t have to worry about invoicing or
collection procedures. Invoicing and collections take up valuable time, so
you want to come up with creative ways to incentivize payment immediately.
Set the ground rules in the beginning so your clients know what you
expect.
- Receivables
Collection. Collect your receivables in a prompt manner. Don’t let
them hang out there forever until your customers decide they want to pay
you. Being a good steward of your business is “good business”, so have a
process in place for invoicing and collections. The longer your
receivables are outstanding, the less likely you are to collect. You don’t
have to be mean and rough to collect promptly from your clients. A good
rule of thumb is that you should always have a due date on the invoice and
then send out a follow-up statement within 10 to 30 days from the due
date. Each industry and business environment has different insights as to
what is the “ideal” time. I would not send follow-up correspondence any
sooner than 10 days past due. Payment may just be delayed by the mail;
however, waiting longer than 30 days is too long. If you have not received
payment within 45 to 60 days of the due date, then a phone call should be
made to follow-up with your customer. Accounts that go past due 90 or more
days should be taken to the next level of collections with an outside
agency, internal collection “ninja” or any other mode you have established
for collections. Find what works best for your business and stick to it.
Each day that you are delayed in receiving payment is an additional cost
of doing business. Time is money.
- Receivables
Funding. Implement an accounts receivable funding program. Factoring
of accounts receivable has become very popular and it can be a great way
of keeping the cash flowing. Businesses who deal with large businesses or
government agencies lend themselves to utilizing factoring programs. If
your clientele is made up of small businesses or individuals, you may find
it more difficult to establish an accounts receivable funding program.
Why? Funding companies are monitoring risk. There is less risk with larger
companies or government agencies. Or so they think!
- Vendors.
Negotiate terms with your vendors to help delay the outflow of cash
payments. Lots of vendors have payment terms where you can delay the
payment until end of the month or maybe even up to 60 days. This allows
you a little float time to use their money while you are working on your
project. Then hopefully you’ll receive payment from your customers prior
to needing to pay for the products you purchased. Some companies also go
the route of consignment. Then you are selling someone else’s goods and
don’t have your money wrapped up in inventory. This option can help you
increase your product offerings without having to invest large amounts of
money in inventory.
- Customer
Deposits. Have your customers pay a deposit prior to the start of the
job. This will help you cover your upfront costs as you start the
projects. It’s very common to have a deposit with the signing of your
contract. It decreases the risk associated with nonpayment because you’ve
received a portion up front. You can also implement periodic payments
throughout the contract vs. a single payment upon completion of the
project so that cash is flowing in consistently.
- Revolving
Credit Line. Establish a revolving line of credit through a lender to
help you with potential cash flow crunches. Especially if the amount of
savings from prompt pay discounts are greater than the financing charge
from the lender or the lender’s financing charge is less than what your
vendors might charge for late payments. This helps give your business a
safety net so that you can continue to operate during those times when you
are offered great specials if you buy today but may not have extra cash
available.
- Savings
Fund. Establish a savings fund to help you operate through slow times.
Most businesses have swings in their business flow and managing cash
effectively can be a challenge. Store away extra during the good times to
help alleviate issues during the slow season. I know this sounds easier
than it is, but if you take out a percentage each month and transfer it to
a savings account then it will be “out of sight and out of mind.”
You may find that each of these
7 tips is viable for your business, or maybe only 1 or 2. Anything that you can
do to focus on better cash flow will provide benefits to your business. The
worst thing you can do is sit back and “hope” that things go well. Look around!
See those “CLOSED” signs on the surrounding shop windows? They played the
“hope” game and lost. What are you going to do? Hope? No…implement a plan for
cash flow management starting now.
Contact: Pam Newman is a Certified Management Accountant,
Author, and Certified QuickBooks® ProAdvisor for Financial and Point-of-Sale
software. For more information, visit her website at www.quickbooksinformation.com
or call 816.304.4398. QuickBooks® is a registered trademark of Intuit. RPPC,
Inc. is a third party provider of training for QuickBooks®, and is not part of
Intuit.